|A HISTORY OF BOOK YOURSELF SOLID||JUMP TO THE NITTY GRITTY|
Michael Port started coaching people one-on-one, showing them that his Book Yourself Solid method is the light at the beginning of the business tunnel. They can make more money and serve the right clients for their brand.
As Michael’s dedication to serve to others grew, the Book Yourself Solid business expanded.
...So he wrote a book.
Michael built upon the Book Yourself Solid system
plus a few other books in between...
...and some accolades and praise here and there.
Beyond the accolades, Book Yourself Solid is—quite simply—a love story disguised as a business system.
Michael nudges you toward self-expression, all while promoting your uniqueness and quirks, and your service to others.
Michael also provided a wealth of opportunities for people to utilize the Book Yourself Solid system around the world.
...And a funny thing happened.
Like any other person on the planet, Michael made up a list of pros and cons:
25 guinea pigs (kidding, we mean people).
Another 25 people accepted the Book Yourself Solid® School of Coach Training.
We accept a selective group of coaches each year to the Book Yourself Solid® School of Coach Training. Sure, we could have thousands of coaches herded in each year, but we aren’t rearing cattle; we teach people. We purposefully choose a small enough group where you are guaranteed to receive the attention you need to master being a Book Yourself Solid® Certified Coach.
Book Yourself Solid School of
Not only will you learn how to be a powerful & prosperous coach, but you'll also learn how to speak about Book Yourself Solid® and present it to others.
You might not know that Michael is a trained actor, having studied and completed his Master of Fine Arts in Acting from NYU’s Tisch School of the Arts. Yes, the same Michael Port that created the Book Yourself Solid system also guest starred on shows like Sex & The City and Law & Order, and in films like The Pelican Brief and Down to Earth.
Book Yourself Solid has been around for quite some time now. At the same time, Michael’s dedication to the craft of performance and reverence for the stage remained strong. He’s been called “a public speaking phenom” by Jonathan Fields and “the best public speaking coach in the world” by Lewis Howes. The founder of MastermindTalks, Jayson Gaignard, declared, "Michael Port is the best speaker I've ever seen."
...But enough about Michael. While Michael’s retired from keynoting, he hasn’t pulled out fishing poles or knitting needles quite yet. He’s retired from keynoting so you can take the stage in his place.
This certification is about you.
Michael wants to champion YOU to go on and give paid speeches. Your Coach Certification will include certification as a Book Yourself Solid® Certified Speaker and you can get paid to give speeches. Plus, you’ll book more business as well. Afterall, when people see you give a Book Yourself Solid speech, they’re going to want to hire you as a coach.
Oh yes, that bit about seeing you give Book Yourself Solid speech? We’ll teach you how to rehearse and perform Michael’s keynote so that you don’t have to worry about your own Intellectual Property. And while the IP is crucial, your performance of the IP is what makes people want to hire you again and again.
The best coach training. The best performance training.
There is nothing in the world like this certification program.
We're going to show you how to perform & teach the Book Yourself Solid system AND
show you how to get booked solid as a coach & speaker
You'll also receive twelve months of ongoing continuing education and support
NOT ONLY THAT, but you’ll actually have a done-for-you script. (You won’t need to create any content on your own). You’ll have access to hundreds of PowerPoint™ slides to support your presentations. You’ll be able to use the Book Yourself Solid® intellectual property that has transformed the lives of more than 500,000 entrepreneurs around the globe since 2003.
You’ll have a firm grasp of the business of speaking, too.
When you train to become a Book Yourself Solid® Certified Coach, you’ll learn how to:
We’ll show you:
A few of the hundreds of
testimonials through the years.
“My business doubled in three months after adding the Book Yourself Solid system to my coaching services. I'm astonished to say that I've begun to love marketing and sales as a means to build relationships and serve others!”
”I grew my business 120% within four months of becoming certified. People want to hire a coach for one big result and a proven system to step through….this is how becoming a Book Yourself Solid® Certified Coach served me.”
“I love being a Book Yourself Solid Certified Coach. The system helped me to get booked solid AND help my clients do that same.”
"I was fortunate to be among Michael's very first class of Book Yourself Solid Certified Coaches, and I've used his books, courses and coaching to literally build my business from zero to more than six figures.”
Although I don't work the Book Yourself Solid system exclusively like so many of the other certified coaches, I work the system for myself and it's paying off huge! I think of you everyday and often ask myself, "What would Michael tell me if he were here right now?"
We have a type.
OK, we have five types.
Our usual crowd that’s admitted and finds the Book Yourself Solid School of Coach Training beneficial includes people who:
|1||Live, breathe, and eat Book Yourself Solid, and want to be known as a Book Yourself Solid® Certified Coach and a Book Yourself Solid® Certified Coach only.|
Want to become a Book Yourself Solid Certified Coach to jumpstart their coaching business, and then over time, create their own intellectual property.
They build their reputation over time with their brand, and might let Book Yourself Solid go, but they use Book Yourself Solid as a springboard, jumpstarting their own coaching business, and - over time - creating their own intellectual property.
|3||Use the system as a tool in the toolbox. They may have their own intellectual property or other certifications, but they want to use it for the right client or for brand recognition.|
|4||Are not exactly sure what they want to do with their certification as a Book Yourself Solid Coach, but they love it and they know they’ll find value in it in the future.|
|5||Send an individual from their company to get certified so that person can teach others within the company to use Book Yourself Solid.|
All of these types of people are great, and we support them for coming to the Book Yourself Solid School of Coach Training for any of these reasons.
And the people who identify in more than one category? That’s great, too.
We’ve been coaching business owners and training coaching for more than 14 years. As a result, we know why some coaches succeed and others fail.
It's what you sell.
The most successful coaches in the industry sell proprietary intellectual property—package learning.
There's a big difference between selling general coaching services and selling a very specific system that produces a very specific result for a very specific client.
Book Yourself Solid is that kind of system. It's why Michael and his coaches have been so successful.
If you don't have a system like it to offer potential clients, what do you have that they'd be compelled to buy?
You're compelling on your own. But is it enough to have a stream of new clients clamoring for your services?
No, it's not.
To solve this problem, you have three options:
Create extensive, comprehensive intellectual property, at your own initiative expense that makes a major statement in your industry. That's what Michael did. It often takes years.
License a brand name, highly recognized system that you can easily sell NOW and for the rest of your career.
(That's what Certified Book Yourself Solid Coaches do.)
License a brand name, highly recognized system that you can easily sell now...you also create your own IP and brand name of your own at the same time.
(That's also what many Certified Book Yourself Solid Coaches do.)
Of course, being a Certified Book Yourself Solid Coach is probably pretty appealing to you. Admittedly, most people never take the step of reviewing the program, assuming that the price will be out of reach.
If you want to buy a coaching business or license a brand name, what are your options? You've got a few, actually. (I’m not mentioning any names here.)
This way, with us, your investment of 22,500, can be recovered with as few as four clients. If you want to talk to one of our certified coaches and ask them anything (like, is it true that you get your investment back when you sign your first four clients? Hint: the answer is yes), we’re happy to make the introduction.
How can we afford to keep the prices low and let you keep all of your profits? Easy. We have a greater mission than just making money. And, don’t worry about us. We’re doing just fine. We do this because it's the way we feel comfortable doing it, plain and simple. We want to make it much easier for you to succeed.
This opportunity has the potential to change your life, but you need to grab it.
Think big. Prosper.
Not all applications are accepted. This program requires commitment. Excuses for not acting are not acceptable.
We’d love to see where you fit in with our program.
You’ll never know unless you apply.
There is a plethora of short teleseminar series that give you a “certification” in marketing coaching. Prices are around $500.
There are a few opportunities to buy a franchise for a base price of around $100,000. One of them gives you a pretty solid foundation in sales training. You’re required to attend in-person conferences every six months, which will cost you around $10,000 every year.
You're part of a geographic franchise, which means you can only offer your services to clients in a predefined geographic region. You sign a contract that is renewed every three years by paying a renewal fee, and you agree to sign over 35% of ALL future earnings to the franchisor. Some people do well with this option. There’s also one that’s similar to the set-up to the above, only the start-up cost is $147,000 and instead of royalty payments, there's a fixed monthly fee of $3,000.
This one doesn't look anything like A or B.
This option only asks for a small tuition that is nowhere near...let us say it again...
nowhere near those amounts.